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myToys
Rebranding
Strichpunkt, a leading design agency, developed a new Corporate Identity and Design for myToys, Germany’s largest shopping platform for kids’ products. The rebrand focused on authentic imagery, vibrant colors, and a flexible design system to strengthen the brand’s identity.
During a five-month internship at Strichpunkt, work was contributed to the color system, newsletter layouts, functional icons and the myToys product catalogue, helping to bring the new brand identity to life.
Product Catalogue
Layout
OOH
Imagery
App
Icons
Illustrations
Colour Palettes
Overview
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